{"id":28979,"date":"2026-05-27T15:56:08","date_gmt":"2026-05-27T13:56:08","guid":{"rendered":"https:\/\/www.coffeedesk.pl\/blog\/?p=28979"},"modified":"2026-05-27T16:09:23","modified_gmt":"2026-05-27T14:09:23","slug":"joyful-playful-coffeeplant","status":"publish","type":"post","link":"https:\/\/www.coffeedesk.pl\/blog\/joyful-playful-coffeeplant\/","title":{"rendered":"JOYFUL &#038; PLAYFUL &#8211; nowy sezon COFFEE PLANT i historie ludzi kreatywnych"},"content":{"rendered":"<p><strong>Nowy sezon w COFFEE PLANT to wi\u0119cej koloru, energii i ludzi, kt\u00f3rzy nadal potrafi\u0105 traktowa\u0107 swoj\u0105 prac\u0119 jak zajawk\u0119. Kampania wiosna\u2013lato 2026 pod has\u0142em JOYFUL & PLAYFUL opowiada o \u015bwiecie designu, codziennych rytua\u0142\u00f3w i miejsc, w kt\u00f3rych kawa specialty naturalnie staje si\u0119 cz\u0119\u015bci\u0105 procesu tw\u00f3rczego.<\/strong><\/p>\n<p><img  loading=\"lazy\"  decoding=\"async\"  class=\"alignnone size-full wp-image-29011 pk-lazyload\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAwIAAAJGAQMAAADSzKA1AAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAE5JREFUeNrtwTEBAAAAwqD1T+1vBqAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAeAPezAABwItbAwAAAABJRU5ErkJggg==\"  alt=\"\"  width=\"770\"  height=\"582\"  data-pk-sizes=\"auto\"  data-ls-sizes=\"auto, (max-width: 770px) 100vw, 770px\"  data-pk-src=\"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/COFFEE-PLANT_SS-2026_Coffeedesk-1.png\"  data-pk-srcset=\"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/COFFEE-PLANT_SS-2026_Coffeedesk-1.png 770w, https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/COFFEE-PLANT_SS-2026_Coffeedesk-1-320x242.png 320w, https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/COFFEE-PLANT_SS-2026_Coffeedesk-1-560x423.png 560w\" ><\/p>\n<p><span style=\"font-weight: 400;\">To w\u0142a\u015bnie dlatego w pierwszym materiale kampanii pojawia si\u0119 Coffeedesk przy Nowym \u015awiecie w Warszawie \u2014 najnowszy lokal marki, kt\u00f3ra od lat tworzy przestrze\u0144 spotka\u0144 spo\u0142eczno\u015bci specialty coffee w Polsce.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bohaterk\u0105 otwieraj\u0105c\u0105 kampani\u0119 zosta\u0142a Malwina Regina \u2014 cool hunterka i kreatorka tre\u015bci wizualnych, kt\u00f3ra wy\u0142apuje nieoczywiste sygna\u0142y z designu, mody i sztuki, a nast\u0119pnie przek\u0142ada je na estetyczne kierunki dla marek i odbiorc\u00f3w. Na co dzie\u0144 dzia\u0142a mi\u0119dzy \u015bwiatem online i offline, ale to w\u0142a\u015bnie realne miejsca, spotkania i codzienne obserwacje s\u0105 \u017ar\u00f3d\u0142em jej kreatywno\u015bci.<\/span><\/p>\n<div id='gallery-1' class='gallery galleryid-28979 gallery-columns-2 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.coffeedesk.pl\/blog\/joyful-playful-coffeeplant\/55285305002_6372e2e65a_c\/'><img loading=\"lazy\" decoding=\"async\" width=\"533\" height=\"799\" src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAhUAAAMfAQMAAABbxrfvAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAExJREFUeNrtwTEBAAAAwqD1T20ND6AAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAA4NMA1DwAAZuHrScAAAAASUVORK5CYII=\" class=\"attachment-full size-full pk-lazyload\" alt=\"\" data-pk-sizes=\"auto\" data-ls-sizes=\"(max-width: 533px) 100vw, 533px\" data-pk-src=\"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/55285305002_6372e2e65a_c.jpg\" data-pk-srcset=\"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/55285305002_6372e2e65a_c.jpg 533w, https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/55285305002_6372e2e65a_c-320x480.jpg 320w\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.coffeedesk.pl\/blog\/joyful-playful-coffeeplant\/55286226031_7e56e37acb_c\/'><img loading=\"lazy\" decoding=\"async\" width=\"533\" height=\"799\" src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAhUAAAMfAQMAAABbxrfvAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAExJREFUeNrtwTEBAAAAwqD1T20ND6AAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAA4NMA1DwAAZuHrScAAAAASUVORK5CYII=\" class=\"attachment-full size-full pk-lazyload\" alt=\"\" data-pk-sizes=\"auto\" data-ls-sizes=\"(max-width: 533px) 100vw, 533px\" data-pk-src=\"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/55286226031_7e56e37acb_c.jpg\" data-pk-srcset=\"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/55286226031_7e56e37acb_c.jpg 533w, https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/55286226031_7e56e37acb_c-320x480.jpg 320w\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<p><b>Pierwsza Kenia sezonu 2026<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Start kampanii oznacza r\u00f3wnie\u017c premier\u0119 nowej kawy \u2014 Kenii Tegu, dost\u0119pnej <a href=\"https:\/\/www.coffeedesk.pl\/product\/Coffee-Plant-Kawa-Ziarnista-Kenia-Tegu-Fully-Washed-Filter-250-G\">w ziarnie<\/a> oraz <a href=\"https:\/\/www.coffeedesk.pl\/product\/Coffee-Plant-Kawa-W-Saszetlach-Kenia-Tegu-Drip-Bag-10-Saszetek-11-G\">drip bagach<\/a>. <\/span><span style=\"font-weight: 400;\">To pierwsza Kenia od <a href=\"https:\/\/www.coffeedesk.pl\/nasze-marki\/coffee-plant\/\">COFFEE PLANT<\/a> z tegorocznych zbior\u00f3w i jednocze\u015bnie bardzo mocna zapowied\u017a tego, jaki b\u0119dzie nadchodz\u0105cy sezon. Profil jest dok\u0142adnie taki, za jaki kochamy dobre kenijskie przelewy \u2014 soczysty, orze\u017awiaj\u0105cy i pe\u0142en charakteru.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">W fili\u017cance pojawiaj\u0105 si\u0119 nuty czerwonej porzeczki, brzoskwini i karmelu, wsparte wysok\u0105, wr\u0119cz musuj\u0105c\u0105 kwasowo\u015bci\u0105 oraz charakterystycznym, lekko umamicznym pomidorowym twistem. To kawa z lepkim, g\u0142adkim body i bardzo wyra\u017anym profilem smakowym, kt\u00f3ry \u015bwietnie pokazuje \u015bwie\u017co\u015b\u0107 nowych zbior\u00f3w z Kenii.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To w\u0142a\u015bnie za takimi Keniami t\u0119sknili\u015bmy \u2014 intensywnymi, czystymi i pe\u0142nymi energii. I wszystko wskazuje na to, \u017ce kolejne afryka\u0144skie premiery w tym sezonie b\u0119d\u0105 sz\u0142y dok\u0142adnie w tym kierunku.<\/span><\/p>\n<div id='gallery-2' class='gallery galleryid-28979 gallery-columns-2 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.coffeedesk.pl\/blog\/joyful-playful-coffeeplant\/55286459354_6cf5ca4d7d_c\/'><img loading=\"lazy\" decoding=\"async\" width=\"533\" height=\"799\" src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAhUAAAMfAQMAAABbxrfvAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAExJREFUeNrtwTEBAAAAwqD1T20ND6AAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAA4NMA1DwAAZuHrScAAAAASUVORK5CYII=\" class=\"attachment-full size-full pk-lazyload\" alt=\"\" data-pk-sizes=\"auto\" data-ls-sizes=\"(max-width: 533px) 100vw, 533px\" data-pk-src=\"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/55286459354_6cf5ca4d7d_c.jpg\" data-pk-srcset=\"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/55286459354_6cf5ca4d7d_c.jpg 533w, https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/55286459354_6cf5ca4d7d_c-320x480.jpg 320w\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.coffeedesk.pl\/blog\/joyful-playful-coffeeplant\/55286372023_4c09cf6d79_c\/'><img loading=\"lazy\" decoding=\"async\" width=\"533\" height=\"799\" src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAhUAAAMfAQMAAABbxrfvAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAExJREFUeNrtwTEBAAAAwqD1T20ND6AAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAA4NMA1DwAAZuHrScAAAAASUVORK5CYII=\" class=\"attachment-full size-full pk-lazyload\" alt=\"\" data-pk-sizes=\"auto\" data-ls-sizes=\"(max-width: 533px) 100vw, 533px\" data-pk-src=\"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/55286372023_4c09cf6d79_c.jpg\" data-pk-srcset=\"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/55286372023_4c09cf6d79_c.jpg 533w, https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/55286372023_4c09cf6d79_c-320x480.jpg 320w\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<p><b>W tym sezonie pojawi si\u0119 r\u00f3wnie\u017c specialty espresso<\/b><\/p>\n<p><span style=\"font-weight: 400;\">W ramach kampanii JOYFUL & PLAYFUL marka zapowiada tak\u017ce premier\u0119 nowego espresso specialty. COFFEE PLANT chce pokaza\u0107, \u017ce nowoczesne espresso mo\u017ce by\u0107 jednocze\u015bnie soczyste, komfortowe i bardzo codzienne \u2014 bez ci\u0119\u017cko\u015bci i klasycznego, ciemnego profilu.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Przez kolejne tygodnie kampania b\u0119dzie rozwijana poprzez premiery kolejnych bohater\u00f3w, nowych kaw oraz materia\u0142\u00f3w video pokazuj\u0105cych ludzi, dla kt\u00f3rych kawa specialty nadal jest cz\u0119\u015bci\u0105 prawdziwego \u017cycia \u2014 nie tylko internetowego feedu.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Materia\u0142y video z kampanii mo\u017cna ogl\u0105da\u0107 w social mediach COFFEE PLANT, a tak\u017ce na kanale YouTube marki.<\/span><\/p>\n<div id='gallery-3' class='gallery galleryid-28979 gallery-columns-2 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.coffeedesk.pl\/blog\/joyful-playful-coffeeplant\/55285304902_ca44f7a452_c\/'><img loading=\"lazy\" decoding=\"async\" width=\"533\" height=\"799\" src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAhUAAAMfAQMAAABbxrfvAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAExJREFUeNrtwTEBAAAAwqD1T20ND6AAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAA4NMA1DwAAZuHrScAAAAASUVORK5CYII=\" class=\"attachment-full size-full pk-lazyload\" alt=\"\" data-pk-sizes=\"auto\" data-ls-sizes=\"(max-width: 533px) 100vw, 533px\" data-pk-src=\"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/55285304902_ca44f7a452_c.jpg\" data-pk-srcset=\"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/55285304902_ca44f7a452_c.jpg 533w, https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/55285304902_ca44f7a452_c-320x480.jpg 320w\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.coffeedesk.pl\/blog\/joyful-playful-coffeeplant\/55285304927_baa2b7216b_c\/'><img loading=\"lazy\" decoding=\"async\" width=\"533\" height=\"799\" src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAhUAAAMfAQMAAABbxrfvAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAExJREFUeNrtwTEBAAAAwqD1T20ND6AAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAA4NMA1DwAAZuHrScAAAAASUVORK5CYII=\" class=\"attachment-full size-full pk-lazyload\" alt=\"\" data-pk-sizes=\"auto\" data-ls-sizes=\"(max-width: 533px) 100vw, 533px\" data-pk-src=\"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/55285304927_baa2b7216b_c.jpg\" data-pk-srcset=\"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/55285304927_baa2b7216b_c.jpg 533w, https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/55285304927_baa2b7216b_c-320x480.jpg 320w\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n","protected":false},"excerpt":{"rendered":"<div class=\"post-excerpt\">Nowy sezon w COFFEE PLANT to wi\u0119cej koloru, energii i ludzi, kt\u00f3rzy nadal potrafi\u0105 traktowa\u0107 swoj\u0105 prac\u0119 jak zajawk\u0119. Kampania wiosna\u2013lato 2026 pod has\u0142em JOYFUL &#038; PLAYFUL opowiada o \u015bwiecie&hellip;<\/div>\n<div class=\"post-more\"><a href=\"https:\/\/www.coffeedesk.pl\/blog\/joyful-playful-coffeeplant\/\" class=\"button button-primary button-effect\"><span>Czytaj wpis<\/span><span><i class=\"cs-icon cs-icon-arrow-right\"><\/i><\/span><\/a><\/div>\n","protected":false},"author":103,"featured_media":29011,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[34,39],"tags":[],"powerkit_post_featured":[],"class_list":{"0":"post-28979","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-kawa","8":"category-palarnie"},"acf":[],"author_display_name":"Patrycja Ogrodnik","author_url":"https:\/\/www.coffeedesk.pl\/blog\/author\/patrycja_ogrodnik\/","featured_image":"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/COFFEE-PLANT_SS-2026_Coffeedesk-1.png","post_tags":[],"post_categories":["Kawa","Palarnie"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>JOYFUL &amp; PLAYFUL - nowy sezon COFFEE PLANT i historie ludzi kreatywnych - Blog Coffeedesk.pl<\/title>\n<meta name=\"description\" content=\"Nowy sezon w COFFEE PLANT to wi\u0119cej koloru, energii i ludzi, kt\u00f3rzy nadal potrafi\u0105 traktowa\u0107 swoj\u0105 prac\u0119 jak zajawk\u0119.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.coffeedesk.pl\/blog\/joyful-playful-coffeeplant\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"JOYFUL &amp; PLAYFUL - nowy sezon COFFEE PLANT i historie ludzi kreatywnych - Blog Coffeedesk.pl\" \/>\n<meta property=\"og:description\" content=\"Nowy sezon w COFFEE PLANT to wi\u0119cej koloru, energii i ludzi, kt\u00f3rzy nadal potrafi\u0105 traktowa\u0107 swoj\u0105 prac\u0119 jak zajawk\u0119.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.coffeedesk.pl\/blog\/joyful-playful-coffeeplant\/\" \/>\n<meta property=\"og:site_name\" content=\"Blog Coffeedesk.pl\" \/>\n<meta property=\"article:published_time\" content=\"2026-05-27T13:56:08+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-27T14:09:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/COFFEE-PLANT_SS-2026_Coffeedesk-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"770\" \/>\n\t<meta property=\"og:image:height\" content=\"582\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Patrycja Ogrodnik\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Napisane przez\" \/>\n\t<meta name=\"twitter:data1\" content=\"Patrycja Ogrodnik\" \/>\n\t<meta name=\"twitter:label2\" content=\"Szacowany czas czytania\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minuty\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/joyful-playful-coffeeplant\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/joyful-playful-coffeeplant\\\/\"},\"author\":{\"name\":\"Patrycja Ogrodnik\",\"@id\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/#\\\/schema\\\/person\\\/d903e6fbc89fc34b45714d20c41a91e6\"},\"headline\":\"JOYFUL &#038; PLAYFUL &#8211; nowy sezon COFFEE PLANT i historie ludzi kreatywnych\",\"datePublished\":\"2026-05-27T13:56:08+00:00\",\"dateModified\":\"2026-05-27T14:09:23+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/joyful-playful-coffeeplant\\\/\"},\"wordCount\":436,\"publisher\":{\"@id\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/joyful-playful-coffeeplant\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/COFFEE-PLANT_SS-2026_Coffeedesk-1.png\",\"articleSection\":[\"Kawa\",\"Palarnie\"],\"inLanguage\":\"pl-PL\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/joyful-playful-coffeeplant\\\/\",\"url\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/joyful-playful-coffeeplant\\\/\",\"name\":\"JOYFUL & PLAYFUL - nowy sezon COFFEE PLANT i historie ludzi kreatywnych - Blog Coffeedesk.pl\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/joyful-playful-coffeeplant\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/joyful-playful-coffeeplant\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/COFFEE-PLANT_SS-2026_Coffeedesk-1.png\",\"datePublished\":\"2026-05-27T13:56:08+00:00\",\"dateModified\":\"2026-05-27T14:09:23+00:00\",\"description\":\"Nowy sezon w COFFEE PLANT to wi\u0119cej koloru, energii i ludzi, kt\u00f3rzy nadal potrafi\u0105 traktowa\u0107 swoj\u0105 prac\u0119 jak zajawk\u0119.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/joyful-playful-coffeeplant\\\/#breadcrumb\"},\"inLanguage\":\"pl-PL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/joyful-playful-coffeeplant\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/joyful-playful-coffeeplant\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/COFFEE-PLANT_SS-2026_Coffeedesk-1.png\",\"contentUrl\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/COFFEE-PLANT_SS-2026_Coffeedesk-1.png\",\"width\":770,\"height\":582},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/joyful-playful-coffeeplant\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Strona g\u0142\u00f3wna\",\"item\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"JOYFUL &#038; PLAYFUL &#8211; nowy sezon COFFEE PLANT i historie ludzi kreatywnych\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/\",\"name\":\"Blog Coffeedesk.pl\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pl-PL\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/#organization\",\"name\":\"Coffeedesk.pl\",\"url\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/wp-content\\\/uploads\\\/2019\\\/10\\\/logo_color.png\",\"contentUrl\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/wp-content\\\/uploads\\\/2019\\\/10\\\/logo_color.png\",\"width\":246,\"height\":50,\"caption\":\"Coffeedesk.pl\"},\"image\":{\"@id\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/#\\\/schema\\\/person\\\/d903e6fbc89fc34b45714d20c41a91e6\",\"name\":\"Patrycja Ogrodnik\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Patrycja_Ogrodnik_foto-320x320.jpg\",\"url\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Patrycja_Ogrodnik_foto-320x320.jpg\",\"contentUrl\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Patrycja_Ogrodnik_foto-320x320.jpg\",\"caption\":\"Patrycja Ogrodnik\"},\"description\":\"Patrycja Ogrodnik odpowiada za marketing, PR i komunikacj\u0119 marki COFFEE PLANT, rozwijaj\u0105c jej wizerunek na rynku specialty coffee. Tworzy strategie komunikacyjne, dzia\u0142ania brandingowe i kampanie contentowe, dbaj\u0105c o sp\u00f3jno\u015b\u0107 marki we wszystkich punktach styku z odbiorc\u0105 \u2014 od digitalu, przez PR, po dzia\u0142ania offline i eventowe.\",\"url\":\"https:\\\/\\\/www.coffeedesk.pl\\\/blog\\\/author\\\/patrycja_ogrodnik\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"JOYFUL & PLAYFUL - nowy sezon COFFEE PLANT i historie ludzi kreatywnych - Blog Coffeedesk.pl","description":"Nowy sezon w COFFEE PLANT to wi\u0119cej koloru, energii i ludzi, kt\u00f3rzy nadal potrafi\u0105 traktowa\u0107 swoj\u0105 prac\u0119 jak zajawk\u0119.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.coffeedesk.pl\/blog\/joyful-playful-coffeeplant\/","og_locale":"pl_PL","og_type":"article","og_title":"JOYFUL & PLAYFUL - nowy sezon COFFEE PLANT i historie ludzi kreatywnych - Blog Coffeedesk.pl","og_description":"Nowy sezon w COFFEE PLANT to wi\u0119cej koloru, energii i ludzi, kt\u00f3rzy nadal potrafi\u0105 traktowa\u0107 swoj\u0105 prac\u0119 jak zajawk\u0119.","og_url":"https:\/\/www.coffeedesk.pl\/blog\/joyful-playful-coffeeplant\/","og_site_name":"Blog Coffeedesk.pl","article_published_time":"2026-05-27T13:56:08+00:00","article_modified_time":"2026-05-27T14:09:23+00:00","og_image":[{"width":770,"height":582,"url":"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/COFFEE-PLANT_SS-2026_Coffeedesk-1.png","type":"image\/png"}],"author":"Patrycja Ogrodnik","twitter_card":"summary_large_image","twitter_misc":{"Napisane przez":"Patrycja Ogrodnik","Szacowany czas czytania":"3 minuty"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.coffeedesk.pl\/blog\/joyful-playful-coffeeplant\/#article","isPartOf":{"@id":"https:\/\/www.coffeedesk.pl\/blog\/joyful-playful-coffeeplant\/"},"author":{"name":"Patrycja Ogrodnik","@id":"https:\/\/www.coffeedesk.pl\/blog\/#\/schema\/person\/d903e6fbc89fc34b45714d20c41a91e6"},"headline":"JOYFUL &#038; PLAYFUL &#8211; nowy sezon COFFEE PLANT i historie ludzi kreatywnych","datePublished":"2026-05-27T13:56:08+00:00","dateModified":"2026-05-27T14:09:23+00:00","mainEntityOfPage":{"@id":"https:\/\/www.coffeedesk.pl\/blog\/joyful-playful-coffeeplant\/"},"wordCount":436,"publisher":{"@id":"https:\/\/www.coffeedesk.pl\/blog\/#organization"},"image":{"@id":"https:\/\/www.coffeedesk.pl\/blog\/joyful-playful-coffeeplant\/#primaryimage"},"thumbnailUrl":"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/COFFEE-PLANT_SS-2026_Coffeedesk-1.png","articleSection":["Kawa","Palarnie"],"inLanguage":"pl-PL"},{"@type":"WebPage","@id":"https:\/\/www.coffeedesk.pl\/blog\/joyful-playful-coffeeplant\/","url":"https:\/\/www.coffeedesk.pl\/blog\/joyful-playful-coffeeplant\/","name":"JOYFUL & PLAYFUL - nowy sezon COFFEE PLANT i historie ludzi kreatywnych - Blog Coffeedesk.pl","isPartOf":{"@id":"https:\/\/www.coffeedesk.pl\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.coffeedesk.pl\/blog\/joyful-playful-coffeeplant\/#primaryimage"},"image":{"@id":"https:\/\/www.coffeedesk.pl\/blog\/joyful-playful-coffeeplant\/#primaryimage"},"thumbnailUrl":"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/COFFEE-PLANT_SS-2026_Coffeedesk-1.png","datePublished":"2026-05-27T13:56:08+00:00","dateModified":"2026-05-27T14:09:23+00:00","description":"Nowy sezon w COFFEE PLANT to wi\u0119cej koloru, energii i ludzi, kt\u00f3rzy nadal potrafi\u0105 traktowa\u0107 swoj\u0105 prac\u0119 jak zajawk\u0119.","breadcrumb":{"@id":"https:\/\/www.coffeedesk.pl\/blog\/joyful-playful-coffeeplant\/#breadcrumb"},"inLanguage":"pl-PL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.coffeedesk.pl\/blog\/joyful-playful-coffeeplant\/"]}]},{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/www.coffeedesk.pl\/blog\/joyful-playful-coffeeplant\/#primaryimage","url":"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/COFFEE-PLANT_SS-2026_Coffeedesk-1.png","contentUrl":"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/COFFEE-PLANT_SS-2026_Coffeedesk-1.png","width":770,"height":582},{"@type":"BreadcrumbList","@id":"https:\/\/www.coffeedesk.pl\/blog\/joyful-playful-coffeeplant\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Strona g\u0142\u00f3wna","item":"https:\/\/www.coffeedesk.pl\/blog\/"},{"@type":"ListItem","position":2,"name":"JOYFUL &#038; PLAYFUL &#8211; nowy sezon COFFEE PLANT i historie ludzi kreatywnych"}]},{"@type":"WebSite","@id":"https:\/\/www.coffeedesk.pl\/blog\/#website","url":"https:\/\/www.coffeedesk.pl\/blog\/","name":"Blog Coffeedesk.pl","description":"","publisher":{"@id":"https:\/\/www.coffeedesk.pl\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.coffeedesk.pl\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pl-PL"},{"@type":"Organization","@id":"https:\/\/www.coffeedesk.pl\/blog\/#organization","name":"Coffeedesk.pl","url":"https:\/\/www.coffeedesk.pl\/blog\/","logo":{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/www.coffeedesk.pl\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2019\/10\/logo_color.png","contentUrl":"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2019\/10\/logo_color.png","width":246,"height":50,"caption":"Coffeedesk.pl"},"image":{"@id":"https:\/\/www.coffeedesk.pl\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.coffeedesk.pl\/blog\/#\/schema\/person\/d903e6fbc89fc34b45714d20c41a91e6","name":"Patrycja Ogrodnik","image":{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/Patrycja_Ogrodnik_foto-320x320.jpg","url":"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/Patrycja_Ogrodnik_foto-320x320.jpg","contentUrl":"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/Patrycja_Ogrodnik_foto-320x320.jpg","caption":"Patrycja Ogrodnik"},"description":"Patrycja Ogrodnik odpowiada za marketing, PR i komunikacj\u0119 marki COFFEE PLANT, rozwijaj\u0105c jej wizerunek na rynku specialty coffee. Tworzy strategie komunikacyjne, dzia\u0142ania brandingowe i kampanie contentowe, dbaj\u0105c o sp\u00f3jno\u015b\u0107 marki we wszystkich punktach styku z odbiorc\u0105 \u2014 od digitalu, przez PR, po dzia\u0142ania offline i eventowe.","url":"https:\/\/www.coffeedesk.pl\/blog\/author\/patrycja_ogrodnik\/"}]}},"jetpack_featured_media_url":"https:\/\/www.coffeedesk.pl\/blog\/wp-content\/uploads\/2026\/05\/COFFEE-PLANT_SS-2026_Coffeedesk-1.png","_links":{"self":[{"href":"https:\/\/www.coffeedesk.pl\/blog\/wp-json\/wp\/v2\/posts\/28979","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.coffeedesk.pl\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.coffeedesk.pl\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.coffeedesk.pl\/blog\/wp-json\/wp\/v2\/users\/103"}],"replies":[{"embeddable":true,"href":"https:\/\/www.coffeedesk.pl\/blog\/wp-json\/wp\/v2\/comments?post=28979"}],"version-history":[{"count":4,"href":"https:\/\/www.coffeedesk.pl\/blog\/wp-json\/wp\/v2\/posts\/28979\/revisions"}],"predecessor-version":[{"id":29026,"href":"https:\/\/www.coffeedesk.pl\/blog\/wp-json\/wp\/v2\/posts\/28979\/revisions\/29026"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.coffeedesk.pl\/blog\/wp-json\/wp\/v2\/media\/29011"}],"wp:attachment":[{"href":"https:\/\/www.coffeedesk.pl\/blog\/wp-json\/wp\/v2\/media?parent=28979"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.coffeedesk.pl\/blog\/wp-json\/wp\/v2\/categories?post=28979"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.coffeedesk.pl\/blog\/wp-json\/wp\/v2\/tags?post=28979"},{"taxonomy":"powerkit_post_featured","embeddable":true,"href":"https:\/\/www.coffeedesk.pl\/blog\/wp-json\/wp\/v2\/powerkit_post_featured?post=28979"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}